波士顿大学广告学理学硕士offer一枚

学员背景

  • 学员:黄同学
  • 原学校:香港浸会大学
  • 原专业:国际新闻研究
  • 均分:88.3
  • GPA:3.6 | 4
  • 标化成绩:IELTS:7
  • 背景提升:如何提升背景?
  • 主要经历:

    Bain & Company Job Position: Strategic Consultant Assistant 06/2018-08/2018
    ♦ Work as part of a team to complete making a formulate strategic planning for transformation for a cell
    phone manufacturer, and a fleet strategy for an automobile manufacturer
    ♦ Do marketing research, make casebooks, provide and analyze industry data, collect information from annual reports
    ♦ Translate documents and files from Chinese into English
    Luzhong Morning News Agency Job Position: Intern Journalist 01/2019-04/2019
    ♦ Help my director selecting news topics and do interviews in person
    ♦ Write news stories about local events; Attend government press conferences and write news reports
    ♦ Assist the company to execute brand PR activities and help writing press releases
    ♦ Assist in the video team in shooting a video story
    Shandong Radio-Television Station Job Position: Intern director of TV Program 01/2018-03/2018
    ♦ Assist in director team producing daily TV program Happy Old Age; Writing script, contact guests, and live shooting
    ♦ Responsible for the writing of social media press releases and promotional copywriting for every episode
    Mazars CPA Limited, Shandong Branch Job Position: Intern in Audit & Assurance 01/2017-02/2017
    ♦ As part of the audit team, complete annual audit of a manufacturing group; Collecting audit raw data; Analyze
    financial statements; Writing evaluation reports; Carry out substantive program testing; Check the inventories.
    China Construction Bank, Zibo Branch Job Position: Assistant Bank Customer Manager 07/2016-08/2016
    ♦ Marketing credit cards and wealth management products, sometimes do outdoor marketing on campus or exhibitions
    ♦ Assist in verifying the authenticity of the installment loan and its progress
    ♦ Receive clients, telephone follow-up my clients, dealt with complaints in a timely manner

    Risk Perception Mechanism and Risk Avoidance Policy of Overseas Online Shopping Consumers 11/2016-05/2018
    Current Status of High-level Innovative and Entrepreneurial Talents in Hubei Province 07/2017-09/2017
    Sifangluke Software Co. LTD. Startup Project (Marketing Part) – Luqiaobang Mobile Application 08/2017-10/2017

波士顿大学广告学理学硕士录取要求

必须在秋季入学之前获得学士/本科学位

波士顿大学广告学理学硕士培养目标

广告专业的研究生课程提供先进的、专注的行业本质和实践学习,磨练战略思维和实践技能。该计划帮助学生发展客户战略、创意发展、消费者洞察、媒体和客户管理方面的专业知识。它培养了以深思熟虑、专业和有说服力的方式写作、设计和表达想法的强大能力。学生通过在创意团队和客户团队中工作来了解协作的重要性。 该计划旨在将对传统广告活动的理解与专业策略和创意执行领域快速变化的最佳实践相结合。学习发生在课堂、社区和实习期间。学生还可以注册 AdLab,这是一家由学生经营的广告公司,它为支付专业质量服务费用的客户提供在客户团队中工作的真实体验。从该课程毕业的学生具备进入广告行业的知识和技能,同时具备学术和实践专业知识。这些经验因各种具有挑战性的个人和团队项目而得到增强,这些项目专注于创意、管理、媒体、品牌建设、消费者洞察力和技术敏锐度。

录取offer

  • 波士顿大学
    申请项目:广告学理学硕士

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